AuthorLiam Curley

Liam Curley creates articles and resources on to help contractors find new clients and win more work.

When you’re creating change, sell it to the outsider


When Eileen Richardson joined the tech startup Napster in 1999 as CEO, she was eager to shift the music industry. Napster had received its first outside investor and was at the forefront of change. The business became the fastest growing in internet history, at one stage daily user growth was at 50%. Richardson envisioned a world where music producers and makers would view Napster as a wonderful...

Are you looking for ways to find more sales leads? This site is for you!

Liam CurleyHi I’m Liam. I created this site to help businesses in B2B make the initial breakthrough with prospective customers that are otherwise unaware of what you can do for them –  You can read more about my background here.

Join the Newsletter

Get tips on how to improve your marketing results based on proven consumer psychology and behavioural economics.

Recent Blog Posts