Breakthrough Authority

Create the game-changing content that establishes you as the undisputed authority in your niche.

You’ve built deep expertise in your field, but the market doesn’t fully recognise it. Clients trust you, and peers respect your insights, but you don’t yet have the one piece of work that cements your authority and shifts how people see you.

I help consultants like you uncover unique, counterintuitive insights. This Disruptive Wisdom sets you apart from everyone else in your field.

Together, we’ll transform those insights into a signature piece of content. This could be a bestselling book, TEDx-worthy keynote, or game-changing workshop that positions you as the Undisputed Authority in your niche.

But this isn’t about making content for content’s sake. This is about creating something that stops people in their tracks, makes them rethink what they thought they knew, and positions you as the leader your field needs.

Does any of this sound familiar?

  • You’re as much an expert in the field as other top-tier thought leaders, but sometimes you feel like your industry’s best-kept secret. You have the competency, but you’re not quite there yet in terms of articulating and shipping ideas.
  • You write, and some of what you write is usually well received, but that material typically comes when you get inspired or frustrated by something. You don’t have enough of those moments to build momentum. It’s inconsistent.
  • You feel like you're holding back on taking a hard stance on a position. You're confident in your ideas and expertise, but you hold back a little when you share them online.
  • You receive advice from trusted friends and peers in your network on leveraging your expertise, but that just adds to the confusion. You've heard everything from "You should do a workshop" to "You should write a book." You're a big believer that focus leads to higher-quality success, and you want to pick the one opportunity that delivers the most impact.
  • You want the freedom to move away from implementation work. You spend hours each day on Zoom when you'd rather do more deep, creative work and develop a repeatable methodology you can package and sell at scale.
  • Clients love you and refer you to others, but you’d love to go from six-figures to seven-figure revenue. You know you have it in you. And it’s not really about the money. It’s a sense of untapped potential that gnaws away at you.

What if you could...

  • Become THE Undisputed Authority in your field. No competition, no comparisons. Just you.
  • Build so much opportunity that you don’t chase clients, clients chase you.
  • Create work that sticks through story-led insights that make people think, “Wow, I’ve never seen it this way before.”
  • Develop a signature piece of content, like a bestselling book or keynote, that becomes your calling card.
  • Identify, clarify, codify, and publish a methodology that captures and outlines the compelling nature of how you work with companies.
  • Build a library of unique insights that you can pull from whenever you need, whether it’s for LinkedIn posts, newsletters, podcasts, or talks.
  • Build an audience of ideal-fit clients and develop a consistent publishing cadence to keep them engaged.
  • Align your content with your business goals, so every piece you create moves your audience closer to working with you.

"Liam understands how to distil complex strategies and dynamics into simple and powerful stories and visuals. Engaging, unforgettable, and deeply effective, Liam’s approach to marketing is both refreshing and masterful."

Renee Guilbault

Founder at Essayer Consulting

Who is this for?

  • You’re a consultant. Maybe you're solo, maybe you run a small firm, but you don’t outsource the work. You’re not an agency. People pay to access your expertise.
  • You’ve probably worked for a decade or more in your area of expertise.
  • You’re earning multiple 6-figures and the next target is 7-figures. You’re always seeking a way to better leverage your expertise, not simply work longer hours.
  • You want to ease back on implementation (and raise the price) or stop entirely. That’ll free you up to do more deep, creative work that anchors you as the expert in doing what you do.
  • You might have done some speaking in your time, written articles and posts, been a guest on podcasts, maybe even written a book. But for everything mentioned, you feel like the content doesn’t produce the number of inbound opportunities you would like.
  • Your goal is to be a leading voice in your industry, and while you’re a leader, you want to become The Undisputed Authority.
  • You don’t believe expert content is a volume play. You’d rather put out quality over quantity—prolific impact.
Jacob Mørch

“Working with Liam is like having a smart friend who pours you a proverbial 1.5 glass of pinot, then pulls wisdom out of you that you may or may not have known was hiding in there.”

Jacob Mørch

Co-founder at Braver

How it works

Everything starts with a 12-week Insight Incubator, a structured process to uncover your Disruptive Wisdom, sharpen your positioning, and develop the signature piece of content that will define your authority.

Early in the process, we’ll identify key insights that can be repurposed into smaller, high-impact pieces so you can start testing ideas, publishing content, and building momentum while we develop your big, defining project.

This first phase is strategic, with focused touchpoints designed to extract maximum insight with minimum disruption to your schedule.

At the end of 12 weeks, you’ll have a fully developed content roadmap, a structured thought leadership framework, and a clear plan for bringing your signature project to life.

Phase 1: The 12-Week Insight Incubator

  • Kickoff & Strategy Session – We start with a 2-hour strategy session to define your goals, audience, and positioning. You'll share existing material before this call so I can begin the deep audit process immediately.
  • Deep Audit & Beat Extraction – I systematically review your existing content and extract your most valuable insights, uncovering recurring themes and patterns in your expertise you might not recognise on your own.
  • Expansion & Deep Dive – We hold a 3-hour deep dive call where I ask questions to expand on the insights collected in the audit. We'll surface additional insight, themes, and strategic direction.
  • Refinement Session – After collecting beats from our deep dive call, we'll have a follow-up call to refine thoughts and clarify points that need additional consideration.
  • Idea Architecture & Narrative Positioning – I organise and synthesise all collected beats into a comprehensive idea architecture. I'll also develop a narrative positioning outline that succinctly summarises the strategic story these insights tell about your expertise.
  • Strategy Alignment – I'll present the idea architecture and narrative positioning for your feedback and refinement. We'll also discuss signature content opportunities that will best showcase your expertise.
  • Content Roadmap Development – I turn everything we collect into a structured strategy for your signature piece of content, complete with key arguments, supporting insights, and fleshed-out narrative beats.
  • Final Deliverables – You'll receive a complete packaged content roadmap, structured idea architecture, and narrative positioning outline tailored to your goals.
Insight Incubator Process

Phase 2: Amplification and Execution

At the end of the Insight Incubator, you'll have a fully mapped-out, structured outline for your signature piece of content, complete with key arguments, supporting insights, and fleshed-out narrative beats.

From here, you have two options for execution:
  • Write & Publish It Yourself – You take your developed outline and write at your own pace, using our work as a clear guide.
  • Ongoing Guidance From Me – I continue to support you through one of my monthly advisory packages. I provide strategic guidance and content reviews to ensure your project stays on track and reaches its full potential.

What This Means for You

  • A structured, high-touch process. You'll get focused, high-impact sessions designed to extract, refine, and structure your best thinking.
  • No more scattered ideas. Your insights will be collected, structured, and turned into a compelling body of work.
  • No more content guesswork. You’ll have a fully mapped-out outline that makes execution clear and frictionless.
  • No wasted effort. Everything we uncover will be repurposed and leveraged for maximum impact.
  • A signature piece of content that cements your authority. Whether it’s a book, keynote, or framework, you’ll leave with the blueprint and roadmap to bring it to life.

What happens next?

If you’re ready to create the signature piece of content to solidify your authority and set you apart in your field, the next step is to book a discovery call.

We’ll discuss your goals, how the 12-week Insight Incubator works, and what the right approach looks like for you. Pricing and terms will be covered on the call.

You can keep being the industry's best-kept secret. Or you can start building a body of work that demonstrates your insight and starts getting you the inbound opportunities, speaking gigs, and recognition you deserve. Let’s talk.

“Liam's a gold pan. A tool used by those of us seeking treasure in our expertise. We run our thoughts and ideas through the gold pan and the sediment and debris pass through the pan, leaving nothing but the gold. ”

Nigel Green

Authority on Sales Leadership